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I was just searching around on Meguiars.com in the Estore.... I noticed if you search for: "Even Coat Applicators" or "Supreme Shine" (might be others) the Marine line of products show up in the results first... My thought is the consumer line should show up, one might pass them up because the are a little more expensive and may not realize there are other versions geared to sell to the auto detailing enthusiast.
Just a thought.
Just a thought.