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Expose yourself for more business...
If you're a Mobile Detailer hopefully your work rig is shiny with black tires and clean windows and you have your business signage on it somewhere...
Problem - No Marketing Signage on Location
The problem is that you can't always have your work rig close to where the detailing work is being performed so anyone passing by won't easily know who you are and how to contact you.
Solution - A-Frame Sidewalk Sign
Here's way you can get new customers and that's with a Sidewalk A-Frame Sign. These are relatively inexpensive and you can customize it for your business.
Then anytime you're detailing a car, have the sign on display nearby where potential customers can see and read it. Be sure to use large lettering for key points of information like,
For example if you're working in someone's driveway but your Detail Van is parked down the road a space or two due to crowded parking, you want the letters on the board large enough for someone driving by to read and capture the two most important pieces of information,
What you do -> Detail Cars
How to get a hold of you -> Phone Number
Your Sidewalk A-Frame Sandwich Sign could look something like this...
You can add other information like a website or basic services, etc. but these would be in smaller lettering and shouldn't be to overwhelming... stick with 2 - 4 basic pieces of information. You can even attach a business car holder and keep it stocked up or a holder for fliers/pamphlets, then if you stop working to talk to a potential customer you have printed material you can give them on the spot.
Do's and Don'ts
From NeoPlex... Vinyl-Coated Plywood A-Frame Sidewalk Sign
YouTube - Vinyl-Coated Plywood A-Frame Sidewalk Sign from Neoplex
Vinyl Clad Outdoor A-Frame Sign
Make it easy for your customer to know who you are, what you do and how to contact you...
Don't make your potential customer work at it giving you their business...
If you're a Mobile Detailer hopefully your work rig is shiny with black tires and clean windows and you have your business signage on it somewhere...
Problem - No Marketing Signage on Location
The problem is that you can't always have your work rig close to where the detailing work is being performed so anyone passing by won't easily know who you are and how to contact you.
Solution - A-Frame Sidewalk Sign
Here's way you can get new customers and that's with a Sidewalk A-Frame Sign. These are relatively inexpensive and you can customize it for your business.
Then anytime you're detailing a car, have the sign on display nearby where potential customers can see and read it. Be sure to use large lettering for key points of information like,
- Name
- Phone Number
For example if you're working in someone's driveway but your Detail Van is parked down the road a space or two due to crowded parking, you want the letters on the board large enough for someone driving by to read and capture the two most important pieces of information,
What you do -> Detail Cars
How to get a hold of you -> Phone Number
Your Sidewalk A-Frame Sandwich Sign could look something like this...
You can add other information like a website or basic services, etc. but these would be in smaller lettering and shouldn't be to overwhelming... stick with 2 - 4 basic pieces of information. You can even attach a business car holder and keep it stocked up or a holder for fliers/pamphlets, then if you stop working to talk to a potential customer you have printed material you can give them on the spot.
Do's and Don'ts
Do's
Do spend the money to purchase lettering or pay someone to letter your sign.
Don'ts
Don't dray with a felt marker and have your sign look like a 3rd grader made it for you. Perception is reality and if you have a sign with poorly written lettering it will not instill confidence in your potential customer.
Do spend the money to purchase lettering or pay someone to letter your sign.
Don'ts
Don't dray with a felt marker and have your sign look like a 3rd grader made it for you. Perception is reality and if you have a sign with poorly written lettering it will not instill confidence in your potential customer.
From NeoPlex... Vinyl-Coated Plywood A-Frame Sidewalk Sign
YouTube - Vinyl-Coated Plywood A-Frame Sidewalk Sign from Neoplex
Vinyl Clad Outdoor A-Frame Sign
Make it easy for your customer to know who you are, what you do and how to contact you...
Don't make your potential customer work at it giving you their business...
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